Tag: social media
Meme Stealing and More: 7 Times Someone Sued Over a Meme
Meme stealing may sound like harmless behavior, but recently cases have been filed. Check out these 7 and learn the laws behind creating memes here. Memes are nothing new. In his 1976 book The Selfish Gene, Richard Dawkins noted the primitive nature of the rapid spread of ideas, or memes, in a people group…. READ MORE
Revising Your Official Social Media Policy Guidelines: Lessons From Google
In today’s market, every business has or should have an official company social media policy guideline or policy statement. Even if your business is small, a policy statement is essential. Indeed, TWO social media policy statements might be necessary if your business uses employees to promote “the brand,” to promote sales and/or to promote interest… READ MORE
New German Social Media Laws For 2018
As the calendar turned to 2018, a new German social media laws are set to be vigorously enforced requiring social media sites like Twitter, Facebook, etc. to remove hate speech, fake news, and “criminal content.” See BBC report here. While the new German law applies only to websites with 2 million or more members, that… READ MORE
FTC Issues Revised Online Endorsement Guidelines
As many know, the Federal Trade Commission (“FTC”) regulates unfair and deceptive business practices including such practices on the internet. One of the more vexing recent issues has been business use of “consumer” reviews, “likes,” rating systems and similar types of product and service endorsements on websites and on social media. In September 2017, the… READ MORE
Social Media for Businesses: Risks and Rewards
Revision Legal partner, John DiGiacomo, presented at the Business Owners Speaker Series in Traverse City. He focused on how to minimize the risks of online marketing and social media for businesses. According to John, the biggest mistake companies make is not acquiring social media channels prior to launch. The second biggest mistake is not acquiring or… READ MORE
How to Trademark My Instagram Username
With over 300 million members who share more than 70 million photos and videos each day, Instagram has become a popular global community where individuals and brands can share photos and videos. In the spring of 2014, more than 3 million users interacted with more than 2,500 brand posts, which generated a per-follower engagement rate… READ MORE