Revision Legal provides trademark registration for West Michigan businesses. Our attorneys have substantial experience drafting trademark applications and guiding businesses through the office actions and responses by the United States Patent and Trademark Office.
Trademark registration is beneficial for a number of reasons. First, it gives your business nationwide priority to use your mark, whether it be a logo, company name, or company slogan. Second, registration allows you to use the mark to identify your goods. Third, registration allows you to sue in federal court and makes greater damages and attorney fees available.
Even better, trademark registration identifies your business as the one and only source of your goods. Putting the world on notice of your mark not only secures your mark, but it separates you from your competitors.
West Michigan trademark attorneys Revision Legal can advise your business on the application steps and help your business build its value through the protection of its intellectual property.
For more information about West Michigan trademark registration, contact our attorneys today by completing the form to the right or calling 855-473-8474.
The answer to this question is complex and nuanced. In the last decade or so, it has become fashionable to insist there is some stark dichotomy between what a trademark is and what a brand is. But the difference is not as stark as some marketers would like you to believe. The traditional definition of […]
Read more about Is a “Trademark” the Same Thing as a “Brand”?
The Circle R and the TM symbols both relate to trademarks and both can be physically placed on products, packaging, advertising materials, websites, etc. The Circle R symbol is an “R” enclosed in a circle (®). While both are trademark-related symbols, there are different eligibility requirements for use, meanings, and implications. Here is a quick […]
Read more about Trademarks: What is the Difference Between the Circle R and TM Symbols?
E-commerce businesses must comply with federal and State-level advertising laws and regulations. This is true of any business. But e-commerce businesses face special challenges because there is a whole array of potential methods of innocently, accidentally, or intentionally violating advertising laws. These include the potential to engage in false and deceptive advertising practices, such as […]
Read more about Is Your E-Commerce Advertising in Compliance With Existing Laws?