
Is It Illegal/Unethical to Conduct Affiliate Marketing With Fake Personas or Non-Existent Influencers?
The answer is: probably. The specific facts will determine if it is illegal and/or unethical to use fake personas and non-existent influencers to engage in affiliate marketing. It also depends on which party has created the fake persona/false influencer. The general legal principles are as follows: With affiliate marketing, a provider of goods and/or services […]
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