What’s Up With the M22 Trademark?

M22 Trademark

What’s up with the M22 trademark? John DiGiacomo explains trademark law, and how M22 can trademark a sign that’s in the public domain.

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The answer is legally complicated since the Food and Drug Administration (“FDA”) has defined the term “healthy” to apply to foods, not dietary supplements. On the other hand, in some circumstances, certain types of oils — like olive oil — are now eligible to use the “healthy” label. Thus, if your supplement is an oil […]

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Avoiding “Naked” Trademark Licensing With Superior Licensing Agreements

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If nurtured properly, trademarks can continue to function indefinitely, bringing continued and increasing value to the owners. There are, however, ways that trademarks can be “lost.” As an example, a trademark can be abandoned through lack of use or can be lost to the general public through the process of genericide. That happens when the […]

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