Traverse City Trade Secret Lawyer featured image

Traverse City Trade Secret Lawyer

by Eric Misterovich

Partner

Corporate

Trade secrets are a form of intellectual property protected by state law. Traverse City trade secret lawyers Revision Legal provide representation to businesses and individuals in intellectual property disputes, including trade secret litigation.

Uniform Trade Secrets Act

Michigan has adopted the Michigan Uniform Trade Secrets Act, which provides businesses an avenue to both stop and prevent the disclosure and use of business information.

The first step in pursuing, or defending, a trade secret action is determining whether the information at issues actually constitutes a protectable trade secret. Not all information rises to the level of a trade secret.

So, what is a trade secret? Michigan law provides a statutory definition at MCL 445.1902. In general, however, a trade secret is a form of information, put into a formula, pattern, compilation, or program that 1) is actively kept secret and 2) derives value from its secrecy.

Vendor lists, customer information, and customer lists could reach the level of a trade secret, but only under certain situations, explained more here.

Business should be aware that their actions can have a direct impact on whether certain information can be classified as a trade secret. For example, information that is shared on websites, marketing materials, including trade show conventions, will not be considered a secret, and in return, will not be protected.

In general, information that is readily available to the public will not be considered for protection under Michigan law. Business should be aware of this reality and adjust their marketing plans and edit their websites as appropriate.

Protecting Trade Secrets

Traverse City trade secret lawyers Revision Legal advises businesses on how to proactively protect vital business information. Further, our intellectual property attorneys represent businesses and individuals in trade secret litigation.

To consult with our Traverse City trade secret lawyers, complete the contact form on this page, call 231-714-0100, or click here

 

Extra, Extra!
Related Posts

How to Respond to a Cease and Desist Letter

How to Respond to a Cease and Desist Letter

Receiving a cease and desist letter can feel alarming. One minute you are running your business as usual, and the next you are staring at a legal demand accusing you of trademark infringement, copyright violation, breach of contract, or some other wrong. The situation can escalate quickly if not handled properly. But receiving a cease […]

Read more about How to Respond to a Cease and Desist Letter

Using AI for Business Marketing? Know the Legal Risks

Using AI for Business Marketing? Know the Legal Risks

Corporate

Artificial Intelligence (AI) is no longer a future concept in marketing. Today, businesses are using AI to write ad copy, generate images and animations, analyze customer behavior, and personalize their campaigns in record time. On the surface, it feels efficient and innovative. However, beneath this convenience, AI brings risks that many businesses do not realize. […]

Read more about Using AI for Business Marketing? Know the Legal Risks

$800M Trade Secret Verdict: A Warning to Businesses

$800M Trade Secret Verdict: A Warning to Businesses

Corporate

When most business owners hear the term “intellectual property,” what comes to mind are patents, trademarks, and copyrights. However, trade secrets are part of IP and just as valuable and vulnerable. A recent court decision awarded $800 million in damages over confidential business information that was stolen. As a business sharing sensitive data during negotiations, […]

Read more about $800M Trade Secret Verdict: A Warning to Businesses

Put Revision Legal on your side