Category: Internet Lawyer

Affiliate marketing is a type of performance-based marketing where an online business (merchant) uses third-party advertisers (affiliates) to advertise its products to potential internet customers. Affiliates use display advertising, e-mail, and paid search engine marketing to channel internet traffic to a merchant’s website or product. In return for the advertisements, businesses will compensate the affiliate […]

HOW THE JOBS ACT HAS BEEN INEFFECTIVE SO FAR   Crowdfunding has been a frequent topic on the National hot-stove with the recent passage of the Jumpstart Our Business Startups (JOBS) Act, which loosened many securities regulations imposed by the SEC. Of particular interest are the provisions of the Act aimed at making it simpler […]

The amount of digitally downloaded content is growing fast.  Apple currently has a tracker on its homepage in anticipation of hitting 50 billion downloaded apps.  In 2012, digitally downloaded games accounted for $5.9 billion in sales in the United States and now controls 40% of the video game market. We have previously discussed the potential […]

Victims of revenge porn have legal tools to fight back, including civil lawsuits, criminal complaints, and takedown requests. Here’s where to start.

Thanks to lower prices, the convenience of shopping from home, and the ability to read reviews from recent purchasers, more and more people are shopping online.  In fact, online retail sales are expected to reach $327 billion by 2016 in the United States alone.  One reason online retailers have lower prices than brick and mortar […]

Not all lawyers are the same. That is why it is important to understand what, exactly, you should look for when hiring an e-commerce lawyer. Here are a few indicators of a good e-commerce lawyer: A deep understanding of pay per click and display advertising. A good e-commerce lawyer should not only understand your product, […]

The FTC’s COPPA rule amendments give parents stronger controls over children’s online data. Here’s what changed and what businesses must now comply with.

The New York Times reports that reputation management company Reputation.com is preparing to launch a new data vault that will allow consumers to use software permissions to control the release of their personal information to third party advertisers. The system would act as a gatekeeper for the release of personal information online; in exchange for […]

Apple’s Passbook, a new pass software management tool that allows businesses to provide iOS users with boarding passes, event tickets, and loyalty cards, is an exciting new toolkit for mobile developers. With that said, it is important that mobile developers create their own terms of use or terms of service agreements to be integrated into […]

California privacy rights groups have clashed with retailers over consumer data collection practices. Here’s the legal landscape and what retailers must do.