How to Write a Copyright Footer for Your Website featured image

How to Write a Copyright Footer for Your Website

by John DiGiacomo

Partner

Copyright

If you own a website, it is important to have a copyright notice — also known as a copyright footer — prominently located on your home page and on other pages. Technically, under the current US copyright laws, a copyright notice is not legally necessary for the protection of your original content. But there are important legal advantages that having a notice provides.

Besides, providing a copyright notice is pretty simple, will not take too long and there is no reason not to warn people that your content is NOT freely available for use by others. Tell them to ask permission for use and, likely, they will ask. That is much better than having to contact them after-the-fact sending a DMCA take-down notice demanding removal and threatening copyright infringement litigation. A copyright footer will make it difficult for the person using your original content without permission from claiming later that he or she “did not know.”

Having a copyright footer helps if there is infringement litigation by preventing the “I did not know” defense and by telling others that you are serious about protecting your original content. Copyrights protect original works of authorship like the original content uploaded to a website. Among the many rights afforded by the copyright laws, copyrights allow owners to give permission to or withhold permission from others with respect to using the original work. If the copyright is registered with the US Copyright Office, anyone who infringes a copyright can be sued for copyright infringement lawsuit. Registering website content can be a bit complicated, but it can be done when necessary (although be forewarned that the registration process takes time). Once registered, the copyright owner can sue and obtain money damages or statutory damages for each instance of infringement. Attorneys fees and court costs can also be recovered.

As noted, a copyright footer is simple and has four components:

  • The name of the owner of the copyrighted materials
  • The copyright symbol — the circle R
  • The year (or years) of creation — like “2018” or “2018, 2019, 2020, 2021” or “2018-2021”
  • A copyright statement — something simple will suffice like “All rights reserved”

Technically, one copyright notice/footer is sufficient to gain the extra legal protections that a copyright footer provides. But some website owners put their copyright footer on every page and on every article or video or photographs uploaded. Some use a more expansive copyright statement like “all rights reserved with respect to all content including text, product descriptions, photographs, audio content and videos.” Websites run by professional photographers are an example where a more expansive rights statement can be useful. In any event, there is no “set” way to write or use a copyright footer, so website owners can make the choices that best fit their needs

Note that a website owner can also signal that some content is being made available for use via possible creative common licenses. See here for discussion of the various types. If this is the intent, then instead of a “no-use” rights statement like “All rights reserved,” the rights statement might say “Some rights reserved; contact owner for more information.” If you have questions about protecting your copyrights and other intellectual property, contact the copyright lawyers at Revision Legal at 231-714-0100.

What a Copyright Footer Does—and Does Not Do

A copyright footer is a notice, not a registration. Under U.S. copyright law, copyright protection attaches automatically when an original work is fixed in a tangible medium of expression—no notice, no registration, no publication required. The Copyright Act of 1976 eliminated mandatory notice requirements for works published after March 1, 1989, when the U.S. joined the Berne Convention. So why bother with a footer? Two reasons: notice defeats the innocent infringer defense, and it provides a public record of ownership.

Under 17 U.S.C. § 401(d), if a work carries a proper copyright notice, an infringer cannot claim innocent infringement to reduce statutory damages. Statutory damages under 17 U.S.C. § 504(c) range from $750 to $30,000 per work, rising to $150,000 for willful infringement. An innocent infringer can argue for reduction to as low as $200 per work—a defense that notice eliminates entirely.

Technical Requirements for Valid Copyright Notice

To be effective under § 401, copyright notice for visually perceptible works must include three elements:

  • The copyright symbol © (or the word “Copyright” or the abbreviation “Copr.”)
  • The year of first publication of the work
  • The name of the copyright owner

For websites, the date is often written as a range (e.g., © 2018–2025) to indicate the period over which content has been published. Using a current end year that automatically updates via JavaScript or server-side scripting is a best practice for dynamic websites.

Registration: The Key to Full Copyright Protection

While notice is valuable, registration with the U.S. Copyright Office unlocks the full suite of legal remedies. Under 17 U.S.C. § 411, registration is a prerequisite to filing an infringement lawsuit for U.S. works—a requirement the Supreme Court upheld in Fourth Estate Public Benefit Corp. v. Wall-Street.com, 586 U.S. 296 (2019). Under § 412, statutory damages and attorneys’ fees are available only if registration occurred before the infringement, or within three months of the work’s first publication.

For website owners, a practical approach is to register batches of web content periodically using the Copyright Office’s “group registration” procedures for online serial publications. A single group registration can cover multiple months of published articles for a single filing fee.

DMCA Compliance for User-Generated Content Platforms

Websites that allow users to post content—social platforms, forums, marketplaces—need more than a copyright footer. The Digital Millennium Copyright Act’s safe harbor provisions under 17 U.S.C. § 512 protect qualifying service providers from liability for user-uploaded infringing content, but only if the provider: (1) has registered a DMCA agent with the Copyright Office; (2) implements a notice-and-takedown policy; (3) does not have actual knowledge of infringement; and (4) does not financially benefit from the infringement while having the ability to control it.

Failure to register a DMCA agent eliminates safe harbor protection entirely—a significant risk for any platform where users upload content. The Copyright Office charges a modest fee for agent registration, making compliance straightforward.

Rights Statements Beyond the Footer

A copyright footer establishes ownership, but a more complete rights statement tells visitors what they can and cannot do with the content. Options include standard all-rights-reserved language for commercial content, Creative Commons licensing for educational or open-source content, press use permissions for media-facing sites, and explicit licensing terms for API or data access. Each approach has different legal implications and should align with the business’s commercial strategy.

Contact the copyright lawyers at Revision Legal at 231-714-0100 to build a comprehensive copyright protection strategy for your website.

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