John DiGiacomo

Trademark genericide happens when a brand name becomes so common it loses legal protection. Here’s how brand owners can prevent genericide and maintain their trademark rights.

The Defend Trade Secrets Act created a federal cause of action for trade secret misappropriation. Here’s how to protect your trade secrets and what remedies federal law provides.

The FTC updated its endorsement guidelines to address influencer marketing and social media disclosures. Here’s what the revised guidelines require from brands and content creators.

SIM swap attacks let criminals redirect your phone number and access your crypto wallets. Learn how the scam works and steps to protect yourself.

The USPTO refuses trademark applications for predictable reasons that applicants can often avoid. Here are five of the most common trademark refusal grounds and how to overcome them.

The FTC Act prohibits unfair or deceptive acts and practices in commerce. Here’s how the FTC defines deceptive business practices and what enforcement actions the agency takes.

The FTC’s case against Equifax resulted in a landmark settlement after 147 million Americans had their data exposed. Here’s what businesses can learn.

Trademark coexistence agreements let two parties use similar marks in defined territories or markets. Here’s how these agreements work and when they’re the right solution.

State trademark registration offers limited protection compared to federal registration. Here’s when a state trademark makes sense and what it protects versus a federal mark.

The Stronger Patents Act proposed significant changes to the inter partes review process at the USPTO. Here are five key provisions and what they would mean for patent holders.