Author Archives: John DiGiacomo

Tips for Avoiding Disparagement of a Competitor

Tips for Avoiding Disparagement of a Competitor

defamation

What is Commercial Disparagement? In the broadest sense, commercial disparagement involves advertising or other public statement including  false or misleading information about a business that discourages consumers from buying from or dealing with that business. There is no requirement that the other business be your competitor, although that is the context in which problems most […]

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How Can a Startup Monetize its IP Assets?

How Can a Startup Monetize its IP Assets?

startups

Intellectual property (IP) rights are valuable assets and startup companies need sophisticated legal and business strategies for monetizing these IP assets. The basic IP inventory for startup companies contains: Trade Secrets Trademarks Internet Domain Names Copyrights and Patents The obvious way in which new startup companies monetize their IP is to incorporate the IP into […]

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Intellectual Property Primer for Startups

Intellectual Property Primer for Startups

startups

Many startup companies do not realize that their intellectual property (IP) rights are often their most valuable asset. Few startups have portfolios of real property or vast quantities of retail inventory and other physical assets. What startups usually have are ideas, and ideas are valuable if they are properly protected. The Basic Intellectual Property Inventory […]

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