Category: Internet Law

3 Ways An Affiliate Marketing Agreement Can Protect You

3 Ways An Affiliate Marketing Agreement Can Protect You

Internet Lawyer

Affiliate marketing is a type of performance-based marketing where an online business (merchant) uses third-party advertisers (affiliates) to advertise its products to potential internet customers. Affiliates use display advertising, e-mail, and paid search engine marketing to channel internet traffic to a merchant’s website or product. In return for the advertisements, businesses will compensate the affiliate […]

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Why Pay For Channels You Don’t Even Watch? A La Carte, Coming Soon?

Why Pay For Channels You Don’t Even Watch? A La Carte, Coming Soon?

If you have cable or satellite TV, then you are probably paying for channels that you either never watch or did not even know that you had.  This is because cable and satellite TV providers sell “bundles” of packages in their different subscription packages.  You buy a package, and those are the channels you get.  […]

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Sales Tax On Digital Downloads? Yes, Under Marketplace Fairness Act

Sales Tax On Digital Downloads? Yes, Under Marketplace Fairness Act

Internet Lawyer

The amount of digitally downloaded content is growing fast.  Apple currently has a tracker on its homepage in anticipation of hitting 50 billion downloaded apps.  In 2012, digitally downloaded games accounted for $5.9 billion in sales in the United States and now controls 40% of the video game market. We have previously discussed the potential […]

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Copyright Infringement of NYAN: Warner Brothers Sued.

Copyright Infringement of NYAN: Warner Brothers Sued.

Warner Brothers was sued for trademark infringement and copyright infringement by the creators of video-based internet memes Nyan Cat and Keyboard Cat. These two videos have been viewed over 245,000,000 times, collectively. Keyboard Cat is a 54 second video uploaded to YouTube in 2007 that shows a cat playing a keyboard. Staring in the video, […]

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First Amendment Law: Anonymous Bloggers In Michigan Lack Clearly Defined Rights

First Amendment Law: Anonymous Bloggers In Michigan Lack Clearly Defined Rights

Recently, the Michigan Court of Appeals rejected the request of Thomas M. Cooley Law School to reveal anonymous bloggers who have publicly criticized the school’s use of national rankings and graduate employment statistics. The controversy began when a former Cooley student created a blog called Thomas Cooley Law School Scam in order to critique some […]

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Cybersquatting Cases Increased 5% Over Last Year, WIPO Reports

Cybersquatting Cases Increased 5% Over Last Year, WIPO Reports

Cybersquatting Lawyer

The number of cybersquatting cases handled by the World Intellectual Property Organization (WIPO) increased 5% in the last year to reach a record 2,884 filed cases. According to WIPO’s director general Francis Curry, the majority of the cybersquatting cases were filed in the areas of retail, fashion, banking, and finance. The United States was responsible […]

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Game Attorney: Nintendo’s Indie Liaison Explains How to Get Games Approved

Game Attorney: Nintendo’s Indie Liaison Explains How to Get Games Approved

Video Game Lawyer

One of our favorite game development websites, Gamasutra, has a great interview with Dan Adleman, Nintendo’s liaison with independent developers. Adleman is best known for bringing World of Goo and the Bit.Trip series to the Nintendo Wii’s WiiWare. Adleman wants to convey the following to independent game developers: No PR campaign is needed to publish […]

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