Category: Trademark

Background Subway Restaurants sought to trademark “FOOTLONG” for its sandwiches. Sheetz of Delaware, Inc. filed a trademark opposition opposing the registration of “FOOTLONG”, claiming that the term is indistinguishable from similar type foods (i.e., generic) because other food providers have used, and have the right to continue to use, that term generally. In arguing the […]

The world of intellectual property law primarily focuses on protecting assets. And the law provides different forms of protection depending on the asset. In general, these protections are found in copyrights, trademarks, and patents. These three types of protection apply to very specific assets, yet many people often confuse the three. To help clear up […]

Revision Legal provides trademark registration for West Michigan businesses. Our attorneys have substantial experience drafting trademark applications and guiding businesses through the office actions and responses by the United States Patent and Trademark Office.   Trademark registration is beneficial for a number of reasons. First, it gives your business nationwide priority to use your mark, […]

Receiving a trademark infringement cease and desist letter can be stressful and confusing. One way to reduce the stress and confusion is to understand how to best respond to a trademark cease and desist letter. As always, you should consult with an attorney if you receive a trademark cease and desist letter, but this post […]

Revision Legal’s internet lawyers have substantial experience in representing individuals and businesses of all sizes in a number of internet law matters. When you are faced with threats to your website, domain name, online presence, or face trademark or copyright infringement issues stemming from another’s online actions, you cannot rely on traditional counsel to understand […]

Revision Legal’s trademark lawyers are experts at trademark litigation in the Western District of Michigan. Our trademark lawyers have handled trademark cases in the Western District of Michigan on several occasions, including to large jury verdicts. A good trademark attorney will understand the local rules and personalities of the judges of the Western District of […]

Clients often ask us how to trademark a name. Learning how to trademark a name is a three step process: 1. First, identify a name that is protectable by trademark law. Generic names, such as “Coffee House” for use with a coffee shop, cannot be trademarked. Descriptive names, such as “Computerland” for a computer store, […]

Our Lansing trademark lawyers are experts in trademark registration, trademark litigation, and trademark infringement defense. Revision Legal’s trademark attorneys have represented clients in trademark matters around the country, including in the Eastern District of Michigan, the Western District of Michigan, the Northern District of Illinois, the Southern District of Indiana, and the Eastern District of […]

GamesIndustry International has posted an excellent article on the tax credits available for video game developers. Michigan is among the dozens of states and Canadian provinces that provide tax credits for video game development. Under the 2013 Film and Digital Media Incentive, the State of Michigan offers a partial reimbursement of a video game developer’s […]

The Trademark Trial and Appeal Board (TTAB) has rejected a trademark application for registration of the term MOTT’S for use in association with baby food. In rejecting the trademark application, the Trademark Trial and Appeal Board found, under Section 2(e)(4), that MOTT’S is not an inherently distinctive surname due to fame. The TTAB noted that […]